Grand Oak relaunches Seaman’s Schnapps in style

L-R: Senior Brand Manager, Grand Oak Limited, Nnenna Uche-Onyenacho; Executive Director, Lexcel Group, Wale Majolagbe; The Oloritun Oloja Estate, Chief Adedayo Ajakore; and Marketing Manager, Grand Oak Limited, Gbemileke Lawal; during the official relaunch of Seaman’s Schnapps held in Lagos, recently Grand Oak Limited has unveiled a bold new look for Seamans Schnapps, Nigeria’s Original No. 1 prayer drink. At a media and distributors event at the Marriott Hotel in Lagos, Wale Majolagbe, Group Executive Director of Finance at Lexcel Group, highlighted the brands modernized label, designed to appeal to todays style-conscious consumers while honoring its heritage.  Majolagbe noted that the relaunch responds to evolving market dynamics, including a youthful demographic under 40 and shifting consumption preferences among young urban consumers. The refresh not only modernizes the packaging but reaffirms Seamans Schnappss commitment to authenticity and premium quality.    Gbemileke Lawal, Marketing Manager at Grand Oak, emphasized the advanced guala cap, an aluminum closure that ensures tamper-evident security and an airtight seal, preserving the schnappss quality and flavor. The bottle has also been redesigned to reflect both elegance and tradition.  With over 60 years of heritage, Seamans Schnapps remains a cultural icon in Nigeria. Senior Brand Manager Nnenna Uche-Onyenacho praised the drink’s craftsmanship and role in cultural ceremonies, noting its pioneering features like the tot glass and customized bottle, which have made it a trusted choice for mixing herbal roots and conveying blessings. The post Grand Oak relaunches Seamans Schnapps in style appeared first on Linda Ikeji Blog.